Dtec Innovators Forum: Sales & Marketing in the Age of AI

Dtec - Dubai Technology Entrepreneur Campus

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Dtec Innovators Forum: Sales & Marketing in the Age of AI

Digital Park A5 Building

Dubai, United Arab Emirates

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About Event

AI is redefining how businesses approach sales and marketing. What comes next?

Join Dtec for a morning of insights, real-world examples and debate on how AI is changing the way businesses generate demand, engage customers and drive growth.

Hear from industry leading experts, explore breakthrough sales and marketing case studies, and join a live discussion designed to challenge how we think about AI and growth.

Agenda

08:30 AM | Registration & Networking

09:00 AM | Opening

09:10 AM | Introduction

09:20 AM | Keynote: AI & the Future of Growth

09:50 AM | Live Demo & Case Study: Agentic AI Real Estate Sales Tools

10:10 AM | Case Study: How a National Insurance company transformed its Marketing Department with AI tools

10:30 AM | Networking Break

10:50 AM | Panel Discussion: Blending automation and the human touch

11:20 AM | Founder Pitches: The next wave of MarTech & Sales Tech

11:40 AM | Closing remarks

Speakers

Mamoun AlAmouri

Founder & CEO, SM Orchestra

20 years selling enterprise tech in MENA. Former revenue leader at Avaya, Cisco, and Uniphore, scaled multiple SaaS companies to 7-8 figure ARR across the MENA. Watched almost every imported GTM playbook crash on arrival. Built what should have existed years ago: a signal-based revenue engine designed for how MENA actually buys. Now helps B2B founders construct a winning GTM, stop pitching and start positioning.

Hossam Amer

Co-Founder & CEO, Novomind

Helping governments and enterprises turn AI into real operational impact. As CEO of novomind MEA, Hosam leads the regional expansion of enterprise-grade AI and omnichannel customer experience platforms across the Middle East and Africa. Their mission is simple: move organizations from traditional contact centers to intelligent, AI-powered customer journeys.

Zeeshan Haider

Head of Marketing, Al Wathba Insurance

Head of Marketing, Communications & CX, Al Wathba Insurance A marketing strategist with the right skill-set to lead brands from obscurity to stardom. An active member of the American Marketing Association, and an alumnus of Saïd Business School, University of Oxford. He has a decade-long diversified marketing experience, a master's degree in marketing, and a proven track record of making brands shine. Experienced in leading marketing and digital sales efforts across Middle East, South Asia, Europe & Africa.

Sindhu Sreenath

Head of Sales, Lucidya

A seasoned technology ambassador with over 15 years of industry expertise. Specializing in scaling businesses and driving go-to-market strategies, she has built and led high-performance teams across sales, technical, and product development. Sindhu's leadership spans the Middle East, Africa, Europe, and Turkey regions, overseeing P&L business operations. Certified by Forrester in CX leadership, she excels in enhancing customer experiences and loyalty. Sindhu is renowned for spearheading successful transformation initiatives for top regional clients in enterprise, government, and SME segments, positioning herself as a catalyst for change and innovation in growth leadership.

Anas Almarie

Managing Director, Social Station

Anas Almarie is the founder of Social Station Branding & Marketing Agency in Dubai, where he leads a dynamic team in the digital space. With 17 years of experience, he is an award-winning digital growth consultant and engineer, as well as a corporate and government marketing trainer with a track record of over 98% satisfaction. A sought-after keynote speaker and media guest, Anas also serves as an Adjunct Professor at the University of Dubai.

Zeina Brosh

Director Omnichannel Customer Care, Chalhoub Group

With over 15 years of experience spanning luxury retail, e-commerce, and global logistics, I bring a blend of strategic leadership, commercial awareness, and transformation expertise, with a passion for connecting customer expectations to business ambitions. As Director of Omnichannel Customer Care at Chalhoub Group, I shape and lead the regional customer care strategy across a diverse portfolio of 40+ luxury and lifestyle brands, driving the evolution of customer experience through innovation, operational excellence, and customer-centric business transformation.

Hesham Galal

Agentforce GTM Leader, Salesforce

With over 20 years of experience in information technology, I lead Salesforce's Agentforce business across MEA, focusing on generative AI, automation, and data-driven transformation. Collaborating with national AI initiatives and enterprise clients, I drive the adoption of Agentic AI to deliver innovative, scalable solutions that enhance productivity, service quality, and customer